China International Clothing & Accessories Fair (CHIC) is jointly organized by the China Garment Association, China International Trade Center Co., Ltd. and China Textile Council of the China Council for the Promotion of International Trade. Founded in 1993, the annual term. 18 years, CHIC(
Fashion Trade Show) along with the development of China's garment industry has grown, has grown to Asia's largest and influential professional clothing exhibition. At the time, state leaders Jiang Zemin met in Zhongnanhai with Valentino, Fei Lei, Pierre Cardin and the French women's association chief representative Rutinuo, the Hong Kong Federation of Textile Chen Ruiqiu, Taipei spinning Secretary-General Liu ball industry . Can imagine, the first service Expo specifications and the degree of concern.
IEDA
Since its inception, CHIC(Fashion Trade Show) organizers put the "guide the progress of China's garment industry, promote the development of China's clothing brand" as a show purpose. CHIC's core philosophy is: to create clothing brand promotion, market development, wealth creation of international first-class business platform; shaping the most fashion sense, the most cutting-edge and trend-driven, the most creative and cross-inspired fashion platform; The global clothing brand to share and configure their related resources required for the influential exchange platform.
CHIC(Fashion Trade Show) has always been the forerunner of fashion and healthy lifestyle; CHIC has always been a comprehensive integrator of the brand's sustainable development and market development resources; Fashion Trade Show is always an excellent provider of high-end, professional, humane services and effective solutions . CHIC has become China's garment industry and the world's "benchmark", "barometer."
Evolution
Since 1993, CHIC(Fashion Trade Show) has held 5 consecutive sessions in the China International Trade Center. The arrival of international masters and international brands has opened up the Chinese garment industry, which is still in its infancy of brand development. It has also strengthened the vision of many Chinese garments People self-development, self-revitalization of the beliefs and determination, a number of far-sighted enterprises began to take the pace of brand building.
In 1998, CHIC(Fashion Trade Show) moved to China International Exhibition Center (the old hall). During the past ten years, CHIC organizers organized professional promotion and business activities, which made CHIC's organization and service system more professional and in-depth. During this period, CHIC's professionalism, position in the industry and international influence are established, CHIC to specialization, internationalization direction to achieve a leap-forward development.
2008, CHIC(Fashion Trade Show) fought in Beijing China International Exhibition Center (New Hall), the organizers overview of the overall situation of the future direction of the brand, competitive situation, the operating mode to make accurate judgments, hold high the banner of "innovation" As the breakthrough point, the "breakthrough and innovation, transformation and upgrading." In the next decade, the global economic focus of the transfer and reallocation of global resources is the trend, more powerful Chinese brand, will have more right to speak to establish a new rule. The CHIC as Asia's largest and influential professional clothing exhibition, in promoting the development and expansion of China's clothing brand in the process also completed its own brand-building gorgeous turn. CHIC brand and the depth of cooperation, to seek the perfect combination of market and brand, has become China's clothing brand sustained and stable development of one of the magic.
In 2010, CHIC(Fashion Trade Show) has been brilliant through 18 years, has a series of extraordinary figures: 100,000 square meters of exhibition area, more than 100,000 professional visitors, more than 20 countries and regions exhibitors and more than a thousand exhibition Brand ...... CHIC has been recognized as the industry's clothing brand promotion, market development, innovation show, the trend of publishing, wealth creation, resource sharing and international exchange of the best platform. At the same time, with the exhibition of the rising fashion, a variety of cultural, artistic, creative and other cross-border integration of resources so that each year in March CHIC fashion industry as well as social focus.
In 2011, CHIC launched a new "discovery" tour, attracted from 19 countries and regions, more than 1,000 Chinese and foreign apparel brands participating in the same period successfully held more than 60 games, more than 110,000 domestic and foreign visitors to the scene, Exhibitors and visitors with the perfect platform for CHIC business docking. "China International Clothing & Accessories Fair thriving than expected, is impressive." March 29, the CPC Central Committee Political Bureau, Vice Premier Zhang Dejiang visited the 19th China International Clothing & Accessories Fair evaluation. "Although the new exhibition hall is far away from the urban area, but to showcase the business and the audience is still a lot, which fully shows that the exhibition as an industry link and window in the industry very attractive, businesses and enterprises through the exhibition exchange of information, Communication business, but also the performance of the industry a strong vitality.
2012, CHIC(Fashion Trade Show) ushered in the 20th birthday, its increasingly extensive international influence to promote more clothing brands to participate in CHIC2012 to, from the United States, France, Italy, Germany, Spain, Korea, Japan, Hong Kong, Greece, Turkey, Israel and other 21 countries and regions, nearly 1,000 clothing brands exhibitors. The exhibition site will usher in more than 110,000 professional visitors to the scene. Despite the active participation of domestic and foreign customers, CHIC organizers did not simply expand the exhibition area and brand number, but will focus on improving the quality of exhibitors, select more more strength and development potential of the clothing brand, so that businesses have more exposure to good Brand and business negotiation opportunities. There will also be a series of highlights such as: CHIC20 anniversary PARTY, the China Garment Forum, Jack the eighth annual awards ceremony of China's clothing brand, the Chinese clothing distribution, etc., these activities greatly enriched the CHIC2012 exhibition content , The CHIC2012 into a fusion of fashion, business and academic in a clothing industry event.
In 2013, CHIC(Fashion Trade Show) to "Lian Lian" as the theme, called on enterprises to do steady market with great concentration, good products, new models, innovation, and further enhance endogenous power, "Li Lian" brand core values to adapt to the new Period of changes in market demand and create the Chinese garment industry in the international economic competition in the brand development of new advantages, based on the commanding heights of the industrial value chain. It can be said, CHIC2013 is a re-examine and enhance the process of self, through the depth of the growth of their own endogenous driving force to build new development advantages, once again take a solid step forward.